INDIANAPOLIS, IN 46202
hawthorn.mineart@gmail.com
www.linkedin.com/in/hawthorn-mineart
IMPROVES USABILITY FOR CUSTOMER PRODUCTS & INTERNAL TOOLS
Imaginative team player who designs interactive enterprise-level web applications based on understanding user needs. Creates visual design for accessible, cross-platform user interfaces. Develops design systems that improve visual and functional consistency company-wide. Partners with other IT professionals in agile environments to deliver understandable solutions to complex problems. Team-oriented with excellent communication and collaboration. Enjoys staying up-to-date with technologies. Excellent attention to detail with strong analytical and problem-solving skills.
Expertise in:
- User Experience Analysis
- Journey Mapping & User Flows
- Low & High-Fidelity Prototypes
- Current Design Software
- Visual & Interaction Design
- Design System Development
- Requirement Research
- Content Management Systems
PROFESSIONAL EXPERIENCE
PEARSON, Indianapolis, IN
SENIOR USER EXPERIENCE DESIGN ANALYST
2018 – 2020
Conducted user experience and interaction design for web applications in higher education publishing, including course building tools and user onboarding systems.
- Collaborated on design system for use company-wide, improving visual and functional consistency of web applications by consulting with visual and interaction designers across teams.
- Established consistent branding and functionality of application components across several user experiences, significantly increasing user understanding of product.
- Standardized onboarding system for existing and new learning materials used by instructors and students by devising end-to-end design of course creation tool for classes with multiple sections.
- Allowed instructors to build and duplicate courses without sales team support, making instructor jobs simpler and faster.
SENIOR USER EXPERIENCE DESIGNER
2012 – 2018
Developed higher education course content and online accessibility for students and instructors through user research and interaction design.
- Provided end-to-end redesign of custom-publishing tool for instructors to create custom textbooks, boosting company revenue by $6M, and reducing need for internal support in first year.
- Worked within enterprise-level Content Management Systems, converting existing testing content to consistent formats, and allowing publishers to standardize and update how tests questions appeared, saving time by eliminating need for manual editing of tests.
- Prototyped visual design and front-end coding of video and audio players, meeting accessibility requirements for higher education learning.
- Standardized presentation of video content throughout company learning materials and drove accessibility support by incorporating transcripts, closed captioning, and audio description.
SENIOR DESIGNER / TEAM LEAD, USER EXPERIENCE ECOMMERCE TEAM
2008 – 2012
Provided visual design and front-end coding for 14 business-to-consumer commerce websites. Managed 3-person team responsible for sustaining company branding, design, content editing, and front-end code in collaboration with database and programmers in agile environment.
- Designed custom content management system, allowing editors to develop promotions without needing coding knowledge.
- Improved user interaction and purchasing experiences through user testing and repair of customer support issues, increasing purchases.
- Implemented consumer product branding and promotion seamlessly into site design, consistency driving user awareness of product benefits, resulting in higher sales.
TECHNICAL SKILLS
- Sketch, Invision, Figma, Visio, Mural, LucidChart, Adobe Creative Suite
- Content management including Alfresco, SharePoint, WordPress, Craft, Weebly
- CSS, XHTML, XML / XSLT editing and coding
ADDITIONAL RELEVANT EXPERIENCE
PEARSON, Indianapolis, IN
USER EXPERIENCE DESIGNER, UX ECOMMERCE TEAM
WEB CONTENT DEVELOPER
PAGE LAYOUT TECHNICIAN
EDUCATION
- BACHELOR OF ARTS (BA), Communications and Media Studies, minor in English and Philosophy, Ball State University, Muncie, IN
COMMUNITY SERVICE
Speed City Sisters in Crime, Indiana, Media Chairperson
Maintain organization’s media materials, including web design and content development. Create social media content and visual images for events and promotions and design and create brochures and other communications. Crafted cover and interior book design of most recent crime fiction anthology.